Giffgaff was founded in November 2009 by the head of brand strategy at O2, and is wholly owned by O2. As a result of this, it uses O2's network and thus has as good a coverage as any other network. However, giffgaff is a lot cheaper than O2, and in fact, giffgaff is a lot cheaper than any other UK based mobile network. For £10 a month, you get 250 minutes, unlimited texts and unlimited internet - better than contract value but without a contract. On top of this, you get free calls and texts to other giffgaff customers (if you've topped up in the last 3 months) and texts and calls to non-giffgaff customers are half the price of most other networks.
Giffgaff isn't just a cheap network though, it has a strong community spirit. Below is a video of the most recent advertising campaign giffgaff has been running. The scheme involves giffgaff paying for the release and rehoming of a battery hen every time someone 'unlocks' one of their sim cards.
Customers of giffgaff can get money back from the business - in the form of credit, straight into your bank account or as a donation to charity - by spreading giffgaff and referring friends, and by helping other customers with problems. It is this second point that is so crucial to the business. The reason it is so cheap is that giffgaff only employ 20 people, they do not have call centres and technicians. They rely on giffgaff customers to help each other with small problems although they do have agents to help with more serious difficulties.
Now, I'm not just writing this blog to inform you of how wonderful giffgaff is as a company. I'm writing this to offer you a chance to join this brilliant, cheap new network and as an added incentive, if you order a sim card from the link below, you will get £5 free credit when you top-up by £10 or purchase a £10 goodybag.
Free £5 Credit - Sign up to giffgaff
Thanks for reading,
The Opinionated Genius
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